An epoch-making dialog between high technology and the media sector is pointing the way towards a bright future for publishing 科技與媒體世紀對話 激盪出版大未來
Digital publishing is growing rapidly, while the traditional print media are faced with falling advertising revenues and a declining readership. Whether the fusion of high technology with the media sector will create conflict and disruption, or whether it represents an important turning point that will lead to the emergence of major new business opportunities, depends largely on the decisions that those involved make, and how they respond to changing circumstances. Ideas organized a special forum on “The Epoch-making Dialog between High Technology and the Media Sector,” creating an opportunity for leading experts on technology and the media to share ideas and brainstorm new concepts for innovation.
數位出版來勢洶洶，傳統紙本媒體遭遇廣告營收下降、閱讀人口減少等困境。科技與媒體的交鋒，是互斥、矛盾；抑或是轉機、是契機，端看主事者如何判斷與因應。《創新發現誌（ideas）》特別舉辦《科技與媒體世紀對話》論壇，邀請科技與媒體界重量級的專家精采對談，激盪創新的火花。
Shih Mu-Piao, head of Chunghwa Telecom’s Mobile Business Group, noted that last year Chunghwa Telecom rolled out its new Hami e-bookstore service, which makes available books from leading publishers, while also incorporating comprehensive, easy-to-use back-office management services, including e-bookstore network management interface, e-book reproduction, content management, e-book “cloud computing,” etc. The idea behind this new service is to make it easy and convenient for publishers to convert existing paper books into an e-book format with digital rights management (DRM) protection that can be uploaded onto the Hami e-bookstore site for sale to consumers.
中華電信行動公司經理石木標：中華電信去年推出Hami電子書城服務，提供出版社書籍上架，更包括完整易用的後台管理服務，如書城網路管理介面、電子書轉製、內容管理、電子書雲端伺服器等，協助出版商能很容易的將紙本書轉製為具DRM保護的電子書格式上架至Hami書城銷售。
Yu Kuo-Ting, Chairman of the Magazine Business Association of Taipei, explains that e-ink e-paper solves the problems associated with reading based on conventional printing technology of the type that people have been familiar with for centuries. The methods of reading that are emerging now represent something completely new, making it possible to reproduce vast quantities of text and graphics, and to integrate reading with multimedia content.
台北市雜誌商業同業公會理事長俞國定：e-ink電子紙解決過去幾百年來大家熟悉的、以印刷術技術為核心的閱讀方式。新型態的閱讀方式，如產生大量圖文並茂、結合多媒體影音的閱讀方式，也是一個新的嚐試。
Udn.com CEO Liu Yong-Ping notes that, in the future, the media will mean more than just print media and newspapers that have to be opened out to be read; it will be possible to present the news through media other than paper. Liu says that the United Daily News Group will be launching a major new editing platform in July this year, which will make extensive use of hi-tech systems to achieve digital convergence within the Group. Experienced editorial staff will decide whether each piece of content should be presented online, via mobile phone handsets, or through e-book readers.
聯合線上營運長劉永平：未來媒體不只是生產給平面用，Newspaper要拆開來看，News不一定要經過Paper，聯合報系將在今年7月推出大編輯檯，導入科技系統貫穿全部，進行集團內部數位匯流，再由資深編輯決定內容要到網路上、手機或電子書閱讀器等載具。
數位出版來勢洶洶，傳統紙本媒體遭遇廣告營收下降、閱讀人口減少等困境。科技與媒體的交鋒，是互斥、矛盾；抑或是轉機、是契機，端看主事者如何判斷與因應。《創新發現誌（ideas）》特別舉辦《科技與媒體世紀對話》論壇，邀請科技與媒體界重量級的專家精采對談，激盪創新的火花。
Shih Mu-Piao, head of Chunghwa Telecom’s Mobile Business Group, noted that last year Chunghwa Telecom rolled out its new Hami e-bookstore service, which makes available books from leading publishers, while also incorporating comprehensive, easy-to-use back-office management services, including e-bookstore network management interface, e-book reproduction, content management, e-book “cloud computing,” etc. The idea behind this new service is to make it easy and convenient for publishers to convert existing paper books into an e-book format with digital rights management (DRM) protection that can be uploaded onto the Hami e-bookstore site for sale to consumers.
中華電信行動公司經理石木標：中華電信去年推出Hami電子書城服務，提供出版社書籍上架，更包括完整易用的後台管理服務，如書城網路管理介面、電子書轉製、內容管理、電子書雲端伺服器等，協助出版商能很容易的將紙本書轉製為具DRM保護的電子書格式上架至Hami書城銷售。
Yu Kuo-Ting, Chairman of the Magazine Business Association of Taipei, explains that e-ink e-paper solves the problems associated with reading based on conventional printing technology of the type that people have been familiar with for centuries. The methods of reading that are emerging now represent something completely new, making it possible to reproduce vast quantities of text and graphics, and to integrate reading with multimedia content.
台北市雜誌商業同業公會理事長俞國定：e-ink電子紙解決過去幾百年來大家熟悉的、以印刷術技術為核心的閱讀方式。新型態的閱讀方式，如產生大量圖文並茂、結合多媒體影音的閱讀方式，也是一個新的嚐試。
Udn.com CEO Liu Yong-Ping notes that, in the future, the media will mean more than just print media and newspapers that have to be opened out to be read; it will be possible to present the news through media other than paper. Liu says that the United Daily News Group will be launching a major new editing platform in July this year, which will make extensive use of hi-tech systems to achieve digital convergence within the Group. Experienced editorial staff will decide whether each piece of content should be presented online, via mobile phone handsets, or through e-book readers.
聯合線上營運長劉永平：未來媒體不只是生產給平面用，Newspaper要拆開來看，News不一定要經過Paper，聯合報系將在今年7月推出大編輯檯，導入科技系統貫穿全部，進行集團內部數位匯流，再由資深編輯決定內容要到網路上、手機或電子書閱讀器等載具。