Social Networking – From Making Friends …(By LI Zhi-wei 文／李致緯)

What kind of sparks do you get if you combine the two most popular trends today: "social networking" and "digital reading"?當前兩大熱門趨勢──「社群媒體」與「數位閱讀」的結合，會… 詳全文

Social Media Brings Opportunities to the Door…(By ZHANG Da-wei 文／張大為)

Last year the "CoCo" beverage chain launched a NT$7 drink promotion and sold 120,000 drinks in just one week. By transmitting the message of this promotion to social networks throughout Tai… 詳全文

Combining th…(By QIN Cheng-jia 文／秦振家)

The Israeli company, Promarket, came up with a clever idea for travelers who want to have fun and also easily share their experiences online at the same time. At the Coca Cola Village 2010 summer cam… 詳全文

Ugly Sites Sell 醜網站才能替你賺錢(By CAI Yan-zhi 文／蔡岩志)

People who really understand Internet marketing don't want advertisements. What they want is "direct-effect marketing" that incorporates precision or one-to-one marketing. In other words, t… 詳全文